News Release
September  2012

New Marketing & PR Appointment at The Old Course Hotel, Golf Resort & Spa

Allan Paterson has been appointed Assistant Marketing & PR Manager at the five red star resort in St Andrews, working with Deborah Rose.

Allan joins the hotel from The Torridon, where he was Marketing Co-ordinator for the past two years, and is working with Deborah on delivering the marketing and pr requirements, primarily in support of the resort's sales and events teams. Allan is "thrilled" to join the hotel in the Home of Golf, explaining: "I thoroughly enjoyed my time at The Torridon – it was a fantastic springboard that has enabled me to consider this move – and I relish the challenge of working at a multi-award winning destination that offers guests such an incredible array of accommodation, dining experiences and event venues."

Allan's role also takes on the planning and delivery of the resort's social media – an area in which he has great experience. Deborah Rose explains: "We are in a rapidly changing world where our guests live and work in different time zones around the world. They expect communication to be delivered to suit their lifestyles. The opportunities for improved engagement with our guests, friends and suppliers - be they local, Scottish, pan European or global - is a unique and exciting challenge, and it will be a core focus of Allan's role."

A marketing graduate of Strathclyde University and a Saltire Foundation intern, Allan has taken a keen interest in the Scottish tourism and hospitality market since his time as a student. He says: "The real attraction of The Old Course Hotel, Golf Resort & Spa is that it is an iconic Kohler resort with an incredible history. The company's plans for the resort, including the development of Hamilton Grand overlooking the Old Course, make it the most exciting marketing and PR opportunity in Scotland and I am delighted to be a part of the team that will help to tell that story."

Ends



Press Information / Images:
Allan Paterson
Assistant Marketing & PR Manager
Tel: +44 (0)1334 468048 Mob: +44(0) 7798 668227
Email: Allan.paterson@oldcoursehotel.co.uk

Information and Notes to Editors:
With its unique location on the world’s most famous golf course, the luxurious Kohler Waters Spa, decadent dining and the utmost attention to detail, Scotland’s award winning five red-star resort, the Old Course Hotel, Golf Resort & Spa, is the ultimate hotel experience.

The Old Course Hotel features 144 lavishly refurbished bedrooms and suites, many by designed with sumptuous interiors by star French designer Jacques Garcia. Think rich red divine opulence, silk lined walls, private balconies, Kohler bathroom products and picture-postcard views of The Old Course and St Andrews.

From a magnificent gourmet experience in the three AA rosette-awarded Road Hole Restaurant to an award-winning afternoon tea, the Old Course Hotel offers an outstanding collection of bars and restaurants to suit all including Sands Grill for relaxed dining and The Jigger Inn, fondly referred to as ‘the town’s best 19th hole’ and much loved by the many celebrities who visit.

Kohler Waters Spa is the first of its kind outside the USA and provides a truly world-class spa experience with the highest levels of personalised care and luxurious treatments, from the ‘Highland Fling’ signature treatment to the new ‘H2O Inspiration’ water treatment. With 20-metre swimming pool, relaxation area and rooftop hot tub, this is spa heaven.

There are 11 golf courses around the hotel, including its own championship course, The Duke’s, which is St Andrews’ only heathland course. Voted within the Top 100 Golf Courses in the UK by Golf World, The Duke's offers majestic greens, beautiful fairways, stunning views and picturesque surroundings - a visit is highly recommended.

St Andrews is one of Scotland’s most beautiful towns, successfully blending traditional character with a vibrant mix of outstanding recreational facilities, a burgeoning cultural scene as well as many exciting visitor attractions, excellent shopping and a fabulous collection of restaurants and bars.
The hotel is easily accessible by road, rail or air; an hour’s drive from Edinburgh Airport (regular flights from Heathrow and regional UK to Edinburgh), a 15-minute drive from Dundee Airport (daily flights from London City, Birmingham and Belfast airports) and Leuchars Station (daily connections from London Kings Cross via Edinburgh), and under a two-hour drive from Glasgow.

Old Course Hotel, Golf Resort & Spa
The Old Course Hotel, Golf Resort & Spa, a member of the Leading Hotels of the World, has 144 luxurious rooms including 35 suites, and borders the 17th 'Road Hole' of the world-famous Old Course in St Andrews, the Home of Golf. The hotel has spectacular views across the links courses to the sea, the Grampians and St Andrews.
Kohler Co. acquired the award-winning Old Course Hotel, Golf Resort & Spa in October 2004 and has since completed a comprehensive investment program, which includes new suites by star French designer Jacques Garcia and a brand-new, state-of-the-art conference wing. Kohler Waters Spa opened in March 2006 and is a member of the prestigious Leading Spas. The Duke's St Andrews is a magnificent heathland masterpiece with views over the Auld Grey Toon. It reopened in the summer of 2006 following a transformation by American golf-course architect Tim Liddy, protégé of Pete Dye. Recently positioned by Golf World magazine in the UK’s top 100 courses, The Duke’s is now on many golfers ‘must play’ lists.

The Old Course Hotel, Gold Resort & Spa’s sister property, The American Club Resort, is in a select group being one of only 36 hotels worldwide to be rated both Forbes Five-Star and AAA Five-Diamond, while the Kohler Waters Spa is one of just 30 spas worldwide to earn the Five-Star. Additionally, the resort was named #3 Golf Resort in North America, by Golf Digest magazine. The Championship golf venues, Whistling Straits and Blackwolf Run – both created by the legendary Pete Dye – have hosted several Championships, including the U.S. Women’s Open at the Original Championship Course, Blackwolf Run in 2012. Whistling Straits will be the future home of the 2015 PGA Championship and 2020 Ryder Cup.

Press Information / Images:
Allan Paterson
Tel: +44 (0)1334 468048 Mob: +44(0) 7798 668227
Email: Allan.paterson@oldcoursehotel.co.uk